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Guinea Telecom Industry: Emergence of Over the Top (OTT) Telecom Services Crafts Novel Growth Spots

Directed by innate smart phone penetration, mobile data services in Guinea has gained traction allowing the Guinea telecom service industry to grow significantly. To lend crucial insights on ongoing developments in Guinea telecom industry, Market Research Hub (MRH) has added a new telecom research report titled, ‘Guinea: Country Intelligence Report’ to its diverse database.

Proliferated rise in adoption of mobile data and voice services will pave the growth of Guinea telecom industry, however weakening market share of fixed services. Owing to emergence of OTT (Over the Top) communication services, consumers are offered flexibility in adoption which is expected to trigger growth in Guinea telecom industry. With the launch of 4G services in Guinea next year, telecom industry in the country is expected to encounter new growth scope.

To facilitate technological breakthrough in Guinea, Cajutel, the country’s internet service provider has introduced blockchain technology to encourage funding and sponsorship dedicated for internet development in Guinea. This novel development is expected to attract investments from a range of investors in the SME sector to neutralize insufficient funding prevalent in the nation.

In-depth research findings compiled in the report allow readers to gain insights on various market segments and factors attributed to the market and their corresponding impact on market growth. Besides offering an executive summary of market definition and dynamics, the report entails crucial insights on various market segments and their resultant effect on Guinea telecom industry growth. The report also lends vital data that aid readers in identifying the segment responsible for revenue escalation, besides ensuring market growth.

The report also contains pertinent information on various marketing strategies formulated by core companies across the country and their corresponding impact on market growth. The report also highlights pivotal details on the impact of marketing strategies on end-user response.

Core research derivatives encapsulated in the report enable readers to derive pivotal data on the impact of marketing tools and tactics in fostering favorable end-user response such as their buying preferences and eventual buying discretion. New and existing market players can engage in deep analytical study of these strategies to deduct new perspectives, based on which new and existing market players can apply profit driving business decisions, thus consolidating their dominance in Guinea telecom market, besides attaining increased profits. Some of the chief players spotted in Guinea telecom market include, Orange Guinea, MTN Guinea, and Cellcom. – Fair Reporter

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