TPG Telecom launches messaging hub

TPG Telecom has launched its new Messaging Hub service to help businesses, councils and government agencies to quickly and efficiently connect with customers and clients through scalable SMS notifications.

The new messaging service is powered by Sinch MessageMedia and has been developed to allow TPG Telecom customers to send SMS alerts and notifications, appointment reminders, or marketing updates to individuals or large customer databases across sectors including healthcare, education, retail, and government.

“Messaging Hub is a powerful communications tool that can help businesses broadcast communications quickly and easily, directly to their customers, subscribers and employees,” said Jeremy Howe, TPG Telecom General Manager Commercial, Enterprise & Government.

“Whether its reminders about physician appointments, reaching customers with new, competitive offers, or contacting residents with critical natural disaster alerts, Messaging Hub can help organisations communicate faster and more efficiently.”

TPG Telecom’s Messaging Hub platform can be adapted to many scenarios including:

• Alerts and notifications: In emergency situations, SMS can be a reliable and fast way to send critical information to customers, employees and other stakeholders.
• Marketing campaigns: With Black Friday and Cyber Monday coming up, ecommerce businesses can easily set up abandoned cart campaigns to help drive sales, or use it to retain existing customers.
• Appointment reminders: Service-based industries can automate SMS reminders and confirmations to reduce no-shows and last-minute cancellations.
• Billing and payments: Messaging Hub can be used to streamline business accounts by setting up automated reminders for invoices and overdue payments.

“Sinch is proud to partner with TPG Telecom to launch Messaging Hub. Our collaboration will deliver a reliable messaging solution to Australian enterprises, letting them connect with their customers via SMS – from marketing and support through to alerts, reminders and even emergency notifications,” said Sean O’Neal, President, Sinch MessageMedia.

“Our solutions are designed to provide carriers like TPG Telecom and their business clients with tools and APIs to enable easy communication with customers and users. This allows businesses to reach their customers on their preferred messaging channels, making it easier to engage with a wider audience.”

CT Bureau