Apple’s next stop is Saket, Delhi

Apple has finally opened its first retail store in India. Dubbed Apple BKC, the store is located in the Bandra Kurla Complex (BKC) district in Mumbai. The store will provide customers with the opportunity to explore Apple products and services, as well as offering free Today at Apple sessions, where they can learn how to make the most out of their devices.

This dynamic space will be designed to be one of the most energy-efficient Apple Store locations in the world. The store will be operationally carbon neutral, relying on 100 percent renewable energy, and will have its own dedicated solar array, making it one of the most eco-friendly stores in the region.

The store is spread over 20,000 square feet over two floors in the Jio World Drive mall, which also houses brands like Diesel, Michael Kors, Kate Spade and Swarovski. This move is seen as a significant milestone for Apple, which has struggled to establish a foothold in the Indian market. However, the company is now looking to expand in India and tap into the country’s growing middle class, which is becoming increasingly interested in technology and consumer electronics.

Apple has leased out the space in the mall for a 11 year contract, and has been successful in negotiating for barring 22 competing brands, including Amazon, Facebook, Google LG, Microsoft, Sony and others, from occupying space or advertising in close vicinity. The Cupertino-based company will be paying ₹42 lakh per month as a rental for the store, and will also share a part of the revenues with the space owner.

After Mumbai, the company’s next stop is Delhi where it will open its second store. Livemint