Apple developing software to help users build apps for upcoming headset

Apple Inc is developing software to help users of its upcoming mixed-reality (MR) headset build their own augmented reality apps, the Information reported on Friday, citing four people who worked on the headset.

According to a Bloomberg News report, the company was in talks with about half a dozen media partners including Walt Disney Co to develop virtual reality content for its MR headset.

Mixed reality is one of three types of extended reality technologies often associated with the metaverse. An MR headset could allow the wearer to use a real-world object to trigger a virtual-world reaction.

The iPhone maker’s MR headset is set to launch in this year’s spring event and will cost around $3,000, according to a separate Bloomberg News report.

That would be twice as much as Meta Platforms Inc’s META.O Quest Pro virtual and mixed reality headset, which was launched late last year for $1,500. Nasdaq