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Vodafone and Currys agree extension of exclusive multi-year partnership

The new extension is built on a long-standing partnership and will see Vodafone continue as the exclusive mobile network partner for Currys.

  • Vodafone and Currys have announced a new multi-year partnership following many years of successful trading.
  • The new agreement will see Vodafone continue as the exclusive mobile network partner for Currys.
  • The continued partnership will see Vodafone and Currys aim to grow their market space beyond mobile, into home broadband and the growing range of connected devices for around the home.

Vodafone and Currys have announced the signing of a new deal, extending their exclusive multi-year partnership, with a renewed focus on growing beyond mobile to include home broadband and the ever-expanding range of connected devices for around the home. For customers wanting an in-person service, this collaboration will also focus on continuing to successfully drive customer experience improvements, innovation, and loyalty.

The new deal builds on years of successful collaboration and will see Vodafone remain as the exclusive mobile network partner (MNO) with Currys. As the largest omnichannel retailer of technology products and services in the UK, this deal will support Currys’ mobile, SIM-only and broadband transformation.

It isn’t just ambitious growth plans that align Currys and Vodafone. There is a common goal of closing the digital divide and raising awareness of the issue in the UK through Vodafone’s everyone.connected campaign and Currys’ work with the Digital Poverty Alliance.

CT Bureau

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