Amazon Undercuts Apple On iPad Pricing

Apple (AAPL) just allowed a major discount on its iPad and iPad Pro. These discounts are, from what I can find, between $59 and up to $220 off the tablets. What is most peculiar about these serious discounts is that they are not on Apple’s own store, but on Amazon (AMZN). This could have a meaningful effect on unit sales, revenue and margins for the iPad and Apple as a company.

Some of the crazy Apple deals on Amazon right now

Below are links to some discounts Amazon now has on the latest model iPad and iPad Pro (Source: Amazon):

$80 or 24% off the iPad:

Here is a link to the Apple iPad (Wi-Fi, 32GB) for $249, or 24% off and $80 less than the price on Apple’s own store, but only in space gray.

$50-$220 off the iPad Pro:

Here is a link to the Apple iPad Pro (11-inch, Wi-Fi, 64GB) on Amazon for $749, or 6% off and $50 less than on Apple’s own store, but only in space gray.

Here is a link to the Apple iPad Pro (12.9-inch, Wi-Fi, 64GB) on Amazon for $949, or 5% off and $50 less than on Apple’s own store, also in space gray

And if you go up to the ludicrous model, here is a link to the 1TB Apple iPad Pro 12.9 inch model, it is $1,529.00, or 13% off and $220 less than on Apple’s own store.

These deals may also indicate the greater development of an association between Apple and Amazon. Apple is looking to push into entertainment, where Amazon has already carved itself a comfortable niche. That is wholly speculative here, but one has to wonder why they would not match the pricing on the Apple Store.―Seeking Alpha